Dynamic Labs is an IT consulting company that provides robust IT solutions for complex design and development needs. They offer cloud-based, real-time BIM-model analysis, a learning management system, and unique custom design automation tools.
Based on product offerings, we created a visual identity focusing on smart automation. "Smartness" was critical for us to show the quality of service provided by top talent while maintaining a human touch.
Objective: Develop a brand identity and a landing page that highlight the quality of services and a comprehensive approach to improving data-driven design and development processes. The challenge was to keep Dynamic Labs' offering clear and transparent for a B2B audience including enterprise.
Approach: Brand identity is based on a focused and unique approach to educating people, simplifying specific life and work processes. Thus, "automation" was the key characteristic. Considering the complexity, technology, and human element of this identity, we created a "corner" that shows dynamics and direction of movement. This is the base for many entities, from a simple wall to an entire building.
Vasiliy Podriadchikov (Art Director)
Roman Belyakov (Lead Brand Designer)
Varvara Kabanova (Middle Brand Designer)
Vlad Md Golam (Generative Art)
Denis Valetin (Head of Digital)
German Zhevmerev (Lead Web Designer)
Vlad Danilchenko (Front-end Developer)
Sasha Bazan (Customer Success Manager)
Julia Peretiagina (Project Manager)
Dynamic Labs is an IT consulting company that provides robust IT solutions for complex design and development needs. They offer cloud-based, real-time BIM-model analysis, a learning management system, and unique custom design automation tools.
Based on product offerings, we created a visual identity focusing on smart automation. "Smartness" was critical for us to show the quality of service provided by top talent while maintaining a human touch.
Objective: Develop a brand identity and a landing page that highlight the quality of services and a comprehensive approach to improving data-driven design and development processes. The challenge was to keep Dynamic Labs' offering clear and transparent for a B2B audience including enterprise.
Approach: Brand identity is based on a focused and unique approach to educating people, simplifying specific life and work processes. Thus, "automation" was the key characteristic. Considering the complexity, technology, and human element of this identity, we created a "corner" that shows dynamics and direction of movement. This is the base for many entities, from a simple wall to an entire building.
Vasiliy Podriadchikov (Art Director)
Roman Belyakov (Lead Brand Designer)
Varvara Kabanova (Middle Brand Designer)
Vlad Md Golam (Generative Art)
Denis Valetin (Head of Digital)
German Zhevmerev (Lead Web Designer)
Vlad Danilchenko (Front-end Developer)
Sasha Bazan (Customer Success Manager)
Julia Peretiagina (Project Manager)